What we do

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Did you know that not all California Ripe Olives come from California? There are, in fact, olives from around the world masquerading as Californians. What truly sets real California ripe olives above the posers are the stringent standards under which California's are grown. This is what led to what we have dubbed the 'tree hugger' positioning.

Strong positioning and creative executions have been major ingredients in this completely-integrated program, which includes advertising, public relations, website marketing, direct mail, promotions, recipes, nutrition education programs--even a web game for children.

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